Social Networking and Social Media For Realtors

by Scott Gaffan on July 8, 2008

 

 

 

I thought that I would use this Tech Tip to provide you with information on the rapidly growing concept of Social Networking and particularly, how we can use it in our industry. I’ve pulled together information and links from the web in an attempt to simplify things as much as possible.

Trulia Voices

First, I’d like to inform you of a great new concept that Trulia has launched called Trulia Voices. Trulia recently launched a new online forum (or social media platform) that allows buyers and sellers to openly post their real estate related questions online and it allows Realtors to post the answers to these questions. It’s another great way to get in contact with new clients by showing your expert knowledge of the industry and the local markets. Check it out at www.trulia.com/voices

 

Social Networking For Realtors

A social network service focuses on building online communities of people who share interests and activities, or who are interested in exploring the interests and activities of others. Most social network services are web based and provide a variety of ways for users to interact, such as e-mail and instant messaging services.

Social networking has revolutionized the way we communicate and share information with one another in today’s society. Various social networking websites are being used by millions of people everyday on a regular basis and it now seems that social networking is a part of everyday life. The main types of social networking services are those which contain directories of some categories (such as former classmates), means to connect with friends (usually with self-description pages), and recommender systems linked to trust. Popular methods now combine many of these, with MySpace and Facebook being the most widely used in North America

These two YouTube videos provide an easy to understand explanation of Social Networking

Social Networking

Social Media

 

Field Guide To Social Networking for Realtors (NAR Information Central)

 http://www.realtor.org/library/library/fg125

 

NAR’s List of Social Networking Sites

 ActiveRain, “Our goal is to create a valuable resource of information and ideas for real estate professionals and their clients. We aim to help empower people by providing tools to help promote business and connect with peers all over the country “, (www.activerain.com, 2008).

Facebook, “Facebook is a social utility that connects you with the people around you.” (www.facebook.com, 2008).

LinkedIn, “LinkedIn is an online network of more than 20 million experienced professionals from around the world, representing 150 industries. When you join, you create a profile that summarizes your professional accomplishments. .. You can add more connections by inviting trusted contacts to join LinkedIn and connect to you.” (www.linkedin.com, 2008).

MySpace, “Create a private community on MySpace and you can share photos, journals and interests with your growing network of mutual friends”, (www.myspace.com, 2008).

Ning, “Ning is the only online service where you can create, customize, and share your own Social Network for free in seconds”, (www.ning.com, 2008).

Real Estate Voices, “RealEstateVoices is a real estate social news site designed to help you discover the most interesting articles of the day, as voted and suggested by your fellow users”, (www.realestatevoices.com, 2008).

Real Town, “RealTown is the oldest and most respected real estate network featuring a variety of online communities as well as a wealth of community created content”, (www.realtown.com, 2008).

Wanna Network, “We believe that our website allows you to have fun while you network with other real estate professionals across the nation”, (www.wannanetwork.com, 2008).

Zolve, “Zolve is an online real estate referral network, a business exchange that connects real estate practitioners and service providers across the country and around the globe.” (www.zolve.com, 2008).

 Twitter,  Twitter is a service for friends, family, and co–workers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?

 

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